{"id":5387,"date":"2026-11-04T19:03:49","date_gmt":"2026-11-04T17:03:49","guid":{"rendered":"https:\/\/informatiiauto.ro\/wp\/?p=5387"},"modified":"2026-11-04T19:04:05","modified_gmt":"2026-11-04T17:04:05","slug":"byd-a-fost-desemnat-brandul-global-al-anului-in-industria-auto-la-world-branding-awards","status":"publish","type":"post","link":"https:\/\/informatiiauto.ro\/wp\/byd-a-fost-desemnat-brandul-global-al-anului-in-industria-auto-la-world-branding-awards\/","title":{"rendered":"BYD a fost desemnat Brandul Global al Anului \u00een Industria Auto la World Branding Awards"},"content":{"rendered":"<p>BYD a fost desemnat\u0103 Brandul Global al Anului \u00een categoria automobile la edi\u021bia 2026-2027 a Galei World Branding Awards. Ceremonia de decernare a avut loc la Palatul Hampton Court din Londra, marc\u00e2nd o recunoa\u0219tere interna\u021bional\u0103 important\u0103 pentru compania BYD \u00een cadrul pie\u021bei auto globale.<\/p>\n<p>Premiile sunt organizate de World Branding Forum, iar evaluarea m\u0103rcilor se realizeaz\u0103 pe baza valorii brandului, a cercet\u0103rilor de pia\u021b\u0103 dedicate consumatorilor \u0219i a votului public online. Categoria Global Tier recunoa\u0219te m\u0103rcile interna\u021bionale care \u00ee\u0219i desf\u0103\u0219oar\u0103 activitatea \u00een cel pu\u021bin zece \u021b\u0103ri de pe trei sau mai multe continente, confirm\u00e2nd astfel prezen\u021ba global\u0103 a produc\u0103torului BYD dincolo de pie\u021bele na\u021bionale individuale.<\/p>\n<p>Stella Li, vicepre\u0219edinte executiv al BYD, a declarat c\u0103 aceast\u0103 recunoa\u0219tere global\u0103 este onorant\u0103 \u0219i reflect\u0103 eforturile companiei BYD de a ob\u021bine \u00eencrederea clien\u021bilor prin tehnologii care aduc beneficii practice \u00een via\u021ba de zi cu zi. Reprezentanta BYD a men\u021bionat c\u0103 distinc\u021bia stimuleaz\u0103 continuarea inova\u021biilor \u0219i colaborarea cu partenerii globali pentru a asigura mobilitatea sustenabil\u0103.<\/p>\n<p>Vehiculele cu noi surse de energie dezvoltate de BYD sunt comercializate \u00een prezent \u00een peste 120 de \u021b\u0103ri \u0219i regiuni. Gama produc\u0103torului BYD include vehicule complet electrice \u0219i hibride plug-in, sus\u021binute de competen\u021bele tehnice ale companiei BYD \u00een domeniul bateriilor, motoarelor electrice, controlerelor electronice \u0219i semiconductorilor de uz auto.<\/p>\n<p>Portofoliul tehnologic al companiei BYD se bazeaz\u0103 pe inova\u021bii precum bateria Blade \u0219i sistemul Super Hybrid DM-i. Aceste solu\u021bii tehnice permit constructorului BYD s\u0103 r\u0103spund\u0103 diverselor cerin\u021be ale clien\u021bilor \u0219i s\u0103 sus\u021bin\u0103 tranzi\u021bia c\u0103tre mobilitatea bazat\u0103 pe noi surse de energie.<\/p>\n<p>Ob\u021binerea acestui premiu reprezint\u0103 o etap\u0103 suplimentar\u0103 \u00een dezvoltarea interna\u021bional\u0103 a m\u0103rcii BYD. Reprezentan\u021bii BYD au subliniat c\u0103 strategia viitoare r\u0103m\u00e2ne concentrat\u0103 pe inova\u021bia tehnologic\u0103 \u0219i pe fabricarea de vehicule sigure \u0219i eficiente, subordonate viziunii corporative de a reduce temperatura global\u0103.<\/p>\n<p>World Branding Forum este o organiza\u021bie interna\u021bional\u0103 non-profit care \u00ee\u0219i propune s\u0103 \u00eembun\u0103t\u0103\u021beasc\u0103 standardele de branding pentru profesioni\u0219ti \u0219i consumatori. Activit\u0103\u021bile desf\u0103\u0219urate de forum includ educa\u021bie, cercetare, recunoa\u0219tere oficial\u0103 \u0219i implicare activ\u0103 \u00een industrie.<\/p>\n<p>World Branding Awards reprezint\u0103 o competi\u021bie anual\u0103 organizat\u0103 de World Branding Forum pentru a celebra excelen\u021ba m\u0103rcilor la nivel interna\u021bional, regional \u0219i na\u021bional. Procesul de selec\u021bie folose\u0219te o metodologie complex\u0103 care \u00eembin\u0103 evaluarea financiar\u0103 a m\u0103rcii cu studiile de pia\u021b\u0103 \u0219i votul public.<br \/>\nSursa: <a href=\"https:\/\/media.byd.com\/byd-named-global-brand-of-the-year-in-automobiles-at-world-branding-awards\/?lang=eng\" target=\"_blank\" rel=\"noopener\">media<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BYD a fost desemnat\u0103 Brandul Global al Anului \u00een categoria automobile la edi\u021bia 2026-2027 a Galei World Branding Awards. Ceremonia de decernare a avut loc la Palatul Hampton Court din Londra, marc\u00e2nd o recunoa\u0219tere interna\u021bional\u0103 important\u0103 pentru compania BYD \u00een cadrul pie\u021bei auto globale. Premiile sunt organizate de World Branding Forum, iar evaluarea m\u0103rcilor se [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[150],"tags":[163],"class_list":["post-5387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-byd","tag-premii"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/posts\/5387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/comments?post=5387"}],"version-history":[{"count":1,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/posts\/5387\/revisions"}],"predecessor-version":[{"id":5392,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/posts\/5387\/revisions\/5392"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/media\/5385"}],"wp:attachment":[{"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/media?parent=5387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/categories?post=5387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/informatiiauto.ro\/wp\/wp-json\/wp\/v2\/tags?post=5387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}